Nov. 28 was proclaimed Small Business Saturday by Mayor Chris Morrow at the Nov. 23 Gardner City Council meeting. Pictured are: Diane Meisinger, Cara Duchesne, Callie Stevens, Tim Miller, Tracy Lane, Kristi Dickerson, Morrow, Steve Hines and Beth Hines. Photo courtesy of Tim Miller

Nov. 28 was proclaimed Small Business Saturday by Mayor Chris Morrow at the Nov. 23 Gardner City Council meeting. Pictured are: Diane Meisinger, Cara Duchesne, Callie Stevens, Tim Miller, Tracy Lane, Kristi Dickerson, Morrow, Steve Hines and Beth Hines. Photo courtesy of Tim Miller

As a small business, it’s tough to compete with Black Friday deals.
That’s why the Gardner Edgerton Chamber of Commerce this year encouraged local shopping on Nov. 28, Small Business Saturday.
“It’s the first time I know that anybody has encouraged this here in town,” said Jason Camis, chamber president. Sponsored by American Express, this is one day dedicated to all those mom and pop shops out there, many whom have been serving our community for decades.
Although weather last weekend may have dampened sales area wide, there is still time to shop locally.
“Traffic may have been down due to the weather,” Camis said, “But I think it’s still important to shop locally. My encouragement to people is to shift a portion of their shopping to local merchants.”
These stores in Gardner and Edgerton have unique gift merchandise, perfect for the most discerning individuals, according to information from the Chamber. Shopping small has a double impact. Psychologically it’s a boost for small business owners who often struggle to compete with larger retailers. And from an economic standpoint, a study in 2008 showed that of $100 spent with a local retailer, $68 would remain in the local community compared to only $43 if that $100 was spent with a non-locally owned business.
“The chamber values all its members, large and small. We just encourage you to make shopping local and small a part of your overall plan this holiday season,” Camis said.